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Legislation

Time to outlaw AI-generated robocalls in UK.

AI-produced robocalls: There is a crucial impact of the US Federal Communications Commission's (FCC) recent decision to prohibit AI-generated robocalls ahead of the upcoming...
Society

A review in underlining reason behind Woman, Life & Freedom movement

In 2009 part of our research in political advertising, we published about the changing trend in societies and people's expectations of governments and politics.
Advertising

Advertising effectiveness… democratic primary 2020

Why Advertising effectiveness is important? Who is getting the best Return on Advertising Spend (ROAS) so far? Bernie Sanders Campaign manager: Faiz Shakir Total Raised: $134,069,993 Total Spent: $116,525,682 Cash...
Advertising

Negative advertising: A definition, within political campaign

Throughout the area of research, different definitions of negative advertising and campaigning are suggested. I have chosen to go with the definition by Bruce...

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